

IV Elements Wellness
I started working as the Marketing and Social Media Manager for IV Elements in January of 2023. In this role, I was able to build their brand and content pillars from the ground up. I developed and scheduled educational and engaging content across Instagram, Facebook, TikTok, YouTube, and LinkedIn, resulting in 23% growth in following on Instagram and stronger engagement over the past year. I planned and executed email marketing campaigns, resulting in an increase in open rates. I managed and updated SEO strategies and website pages, improving organic search rankings and increasing website traffic. I am proud I was able to build the trust of our audience through client testimonials and partnerships with other businesses, resulting in an increase in followers and brand loyalty.